Sashay SEO FAQs


Welcome to our FAQs – you’re one step closer to sashaying up the Google search results. We’ve answered all the questions we could think of, but if we haven’t covered yours, just message me at sarah@sashayseo.co.uk and I’ll get back to you within 2 working days – probably even sooner!

1What does SEO stand for?
SEO stands for Search Engine Optimisation. Our SEO Showstopper video breaks down the steps to take to optimise your site for SEO, which will help you sashay your way into or up the Google search results.
2I have zero experience in SEO and I'm not very techy does that matter?
Not at all, I know SEO can be a minefield and it's so stressful knowing where to start - I've been there myself. I have broken down my exact routine for SEO optimisation in easy to follow broken down steps from start to finish.
3What's your top tip for SEO?
SEO is like making a very complicated meal, it takes lots of different ingredients, following steps in the right order and cooking for the right amount of time, at the right temperature. If you have a better kitchen (ie domain rating) that will improve the quality too. I have compiled all my top tips on The SEO Showstopper training video.
4Can I watch the video at anytime?
Yes the video is on demand and yours to keep, so you can go back to it, pause, take action and watch as many times as you like.
5How do I order on the launch offer?
Simply click the pre-order now button where you can book on the launch offer.

Launch Offer - just £75!

Get The SEO Showstopper for just £75 (purchased before 30th June 2025)
🎬 You will then have instant access to the video
Access anytime, anywhere and it’s yours to keep forever
🎯 Regular price: £100 🚀 Launch price: £75 (order by 30th June 2025)
 
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Stress-free SEO Training

 

The SEO Showstopper

The SEO Showstopper is my full SEO routine - the exact one I still use to get my business into the spotlight. It’s the same method I used to grow my six-figure dance business using organic Google search alone - zero ads, no fluff, just smart, strategic steps that work.

In this on-demand training video, I’ll walk you through everything I do to rank on Google and bring in consistent enquiries (I generated 135 Google enquiries in the month of January alone this year) and can't wait to see you sashay up the Google search results for your own business.  

What we’ll cover:

  • Keyword research - how to find the exact terms your dream clients are searching for

  • Choosing the right keywords to target - and avoiding the common traps

  • Understanding domain ratings and how to build trust with Google

  • How to naturally weave keywords into your website content (not awkwardly!) This will be done on WordPress on the video however a lot of the information relevant for all website types

  • How AI can help with your content and what prompts to use

  • Submitting your pages to Google Search Console and reviewing performance

  • My biggest SEO mistakes - I've learnt the hard way so you don't have to!

    • From spending thousands on SEO agencies 

    • Keyword cannibalisation, as a result of targeting similar keywords on different pages
    • Focusing on quantity over quality - at one point I had 1392 keywords on my site and now it drives 88% more enquiries year on year with just 431 keywords

💡 Who It’s For:

  • Startups, sole traders, and small business owners ready to show up on Google

  • Anyone feeling overwhelmed or confused by SEO and unsure where to start

  • Creatives, service providers, and founders who want results without agency retainers

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